SEO FOR TRADE BUSINESSES

SEO For Tradies That Actually
Gets You Found On Google.

When someone in your area searches "roofer near me" or "electrician [suburb]", you want to be the name they call — not buried on page three. We build local SEO for Aussie trade businesses that puts you in front of people already looking for what you do. Flat annual pricing. No monthly retainer.

Start With A SEO Snapshot ($147 + GST) →
✓ Built for trades ✓ Local Melbourne focus ✓ No lock-in retainer

Brilliant On The Tools.
Invisible Online.

Most tradies get work the same way: word of mouth. It's great — until it dries up. Meanwhile, the jobs you're missing are going to whoever shows up first on Google.

They're already searching

Every day, people in your area type your trade into Google. If you're not on that first page, they never even know you exist. That's not a you problem — it's a visibility problem.

Word of mouth has a ceiling

Referrals are gold, but they're unpredictable. SEO is the system that keeps the phone ringing when the referrals go quiet — steady leads from people actively looking to hire.

Your competitors are ranking

The tradies growing consistently aren't working harder — they're just easier to find. Every week you're not ranking, a competitor is picking up the jobs that could've been yours.

A website isn't enough

A site with no SEO is a shop with no sign out front. Looking good isn't the same as being found. SEO is what connects your website to the people searching for it.

What Tradie SEO
Actually Involves.

No jargon, no black-box reports. Here's the work that gets a trade business ranking locally.

Local & "near me" search

Optimising you for the searches that matter — "[trade] near me", "[trade] [suburb]" — so you show up when locals are ready to call.

Google Business Profile

The listing that shows up in the map pack. For trades, this often drives more calls than the website itself. We set it up and optimise it properly.

On-page & technical SEO

Titles, meta, schema, site speed, mobile — the foundations Google uses to rank you. Built into every site we make from day one.

Reviews & reputation

A review strategy that makes you the obvious choice when someone's comparing three roofers. Trust signals that both Google and customers reward.

Real Trade Businesses.
Real Results.

We don't just talk about SEO for trades — we do it. Here's a couple of the roofing businesses we've built and optimised across Victoria.

Elite Roofing Restorations

GIPPSLAND, VIC

A full website build with local SEO foundations, Google Business Profile setup and a review strategy — built to get a Gippsland roofing business found across Rosedale, Sale and Traralgon.

View the site →

Kaydan Roofing

YARRA VALLEY, VIC

A fast, mobile-first site with full on-page SEO, schema and a sitemap submitted to Google — built to rank a family metal-roofing business across the Yarra Valley and eastern Melbourne.

View the site →

Tradie SEO Questions.

How long does SEO take to work?
Honestly? 3–6 months for real ranking movement, and anyone promising page one overnight is having you on. SEO compounds — it's slow to start but keeps paying off long after you stop paying for ads. The upside is once you're ranking, the leads keep coming without you renting them.
Do I need a new website, or can you do SEO on my existing one?
Depends on the site. If your current site is fast, mobile-friendly and reasonably built, we can absolutely do SEO on it. If it's slow, dated or built on a platform that fights good SEO, you'll get far better results starting fresh. The $147 + GST Snapshot tells you exactly which camp you're in.
What's this cost — do you charge a monthly retainer?
No monthly retainer. That's the whole point of how we work. SEO is part of our flat annual plans, so you know exactly what you're paying up front — no surprise invoices, no lock-in contract, no account manager you can't get hold of. Start with a $147 Snapshot and go from there.
Do you only work with roofers?
Not at all — roofing is just where a lot of our recent work has been. The same local SEO approach works for any trade: builders, electricians, plumbers, concreters, landscapers, height safety. If locals search for your trade, we can help them find you.
What area do you cover?
We're based in Montrose in Melbourne's east and work with trade businesses across Greater Melbourne and regional Victoria. SEO is location-independent to deliver, so we can rank you wherever your customers are searching.

Not Sure Where You Stand?

Start with an SEO Snapshot ($147 + GST). We'll audit your website and Google Business Profile and show you exactly why you're not getting found — and what it'd take to fix it. Credited back in full if you take up a plan within 30 days.

Get My SEO Snapshot →